CANALI

Boutique

New Bond Street, London

 

2010 - 577 sqm

 

Located in New Bond Street in London, and with its six floor, this is the Canali’s  headquarters, with the largest boutique worldwide, offices and showroom.

The structure, with a total surface area of 1200 sqm, is completely redesigned with public access limited to the boutique area only, which is about 700 sqm distributed in two floors, plus stockroom on mezzanine level.

 

With separate entrance at the rear of the building the showroom reception, at mezzanine level, offices on the floor above and showroom on the remaining  two floors.

The design intent is evident starting from the shopfront where the double-height entrance works as a prelude that invites the visitor to come inside, like if not even the glass window becomes an obstacle to come inside.

 

The vertical wall of the mezzanine in front of this double-height area is completely visible from the outside and is covered in beige stone with a rectangular three-dimensional motif that seduces and captures the attention of passersby. It is underlined by a mahogany wooden portal that covers the ceiling and walls of this space.

The first floor sale area is organized into open display rooms in a update of the original concept. The juxtaposition of the materials used – dark mahogany, dark gray back-painted glass, ribbed finish stone, braided leather panels, white lacquer and dark brown leather– make the space even warmer and more welcoming.

 

The polished marble floor has walnut islands in the centre of the various areas with carpet inserts to identify the relax areas.

 

Light-emitting bricks scattered over the wall beside the main stairway accompany customers to the lower level.

This floor offers more space for the collections, but most importantly for special customer care services, including Made to Measure suiting and Private Shopping, available in specially designed VIP areas with parquet floors, wood clad ceilings and wall panels covered in interweaving brown suede strips giving the space a uniquely tailor-made appearance.

 

 

 

This project was designed before 2012 by the studio formerly known as GRASSICORREA Architects

 

(Duccio Grassi and Fernando Correa - partners).

 

Photos by Matteo Piazza

 

 

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